Wygle Wide Web

A quiet field journal of digital archaeology. Reconstructing a life from 25+ years of digital traces, with occasional help from ChatGPT when things get weird or surprising.

Day: March 29, 2010

Mar.29, 2010

Take the well-known example of the Toyota Prius. This hybrid car was not the result of user-centered innovation. Toyota started to design the Prius in 1994, when user-centered analysis and market data were pulling auto manufacturers in a different direction: toward heavy, gas-guzzling SUVs. The Prius was a proposal — a vision that came from…

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